Avnet’s expert sales and technical teams, combined with F5’s innovative solutions, enable partners to meet their customers’ rapidly evolving IT needs
PHOENIX – December 17, 2014 – Avnet Technology Solutions, the global IT solutions distribution leader and an operating group of Avnet, Inc. (NYSE: AVT) recently marked the 10th anniversary of their partnership with F5 Networks. Avnet and F5 have closely collaborated to provide channel partners with IT solutions that have further enabled customers over the years to seamlessly scale data center, cloud, and software-defined networking (SDN) deployments and deliver applications. Through its security and networking practices, Avnet currently supports F5 and its partners in eight countries: Canada, India, Indonesia, Malaysia, Singapore, U.K., U.S. and Vietnam.
“Even with the tremendous amount of change in the IT industry over the past decade, security and networking remain foundational elements of almost every IT implementation,” said Tony Madden, senior vice president and supplier business executive for Avnet Technology Solutions, Global. “Avnet’s and F5’s expert teams understand the complexities and nuances required to successfully assist partners in addressing the security and networking needs of their customers. We look forward to another decade of working with F5 to empower our partners to create IT environments for their customers that deliver secure, fast and reliable applications.”
Industry analyst firm IDC predicts that market revenues for the Network Security field will be in excess of $11 billion by 2018, with a compound annual growth rate of 7.4 percent for the period 2013–2018 . Avnet is helping its F5 partners capitalize on this significant market opportunity in a variety of ways. For example, F5 partners are able to access the Avnet Demo Center from anywhere in the world to remotely showcase the functionality of F5 solutions to their customers and prospects. With the Avnet Demo Center, partners can demonstrate overall capabilities, provide solutions comparisons and verify functionality in a wide variety of IT environments to close deals faster. These remote demonstrations are supplemented by Avnet’s extensive inventory of physical F5 demonstration units that are available for partners’ use.
Avnet’s expert sales and technical teams also help partners throughout the sales process. They provide specific training on F5 products and projects, and sales mapping to align with end-user information. Partners can also access Avnet’s sales and marketing resources, demand generation campaigns and financing programs to further accelerate their success.
“Avnet has been instrumental in growing our presence in key countries around the world, and their dedicated sales, marketing and technical teams have helped our partners drive incremental business and close deals effectively,” said Jim Ritchings, senior vice president, Worldwide Channels, F5 Networks. “The next decade will undoubtedly bring an incredible number of changes to the security and networking industry, and Avnet has proven to be a trusted advisor that can help us and our partners serve the ever-changing needs of customers.”
F5 partners are supported by Avnet’s sales, business development, marketing, technical pre-sales and services teams. These teams have proven expertise in F5’s technology and market strategy, and they hold more than 35 F5 accreditations. Additionally, partners further benefit from Avnet’s relationships with complementary manufacturers. Partners can rely on Avnet to serve as the single source for all the products needed to transform technology into business solutions for their customers.
“Security and networking are fast-growing markets, and Avnet has the tools and resources in place to help us profitably pursue these opportunities,” said Michael Souza, senior vice president, Sales and Marketing, FusionStorm. “F5 technology has become a core element of our security and networking portfolio over the past nine years. Working hand in hand with Avnet and F5, we’ve been able to better meet our customers’ comprehensive IT needs, helping them improve the user experience and drive productivity.”
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About Avnet Technology Solutions
As a global IT solutions distributor, Avnet Technology Solutions transforms technology into business solutions for customers around the world. It collaborates with customers and suppliers to create and deliver services, software and hardware solutions that address the changing needs of end-user customers. The group serves customers and suppliers in North America, Latin America and Caribbean, Asia Pacific, and Europe, Middle East and Africa. It generated US $11.0 billion in annual revenue for fiscal year 2014. Avnet Technology Solutions is an operating group of Avnet, Inc. For more information, visit https://www.ats.avnet.com.
About Avnet, Inc.
Avnet, Inc. (NYSE: AVT), a Fortune 500 company, is one of the largest distributors of electronic components, computer products and embedded technology serving customers globally. Avnet accelerates its partners’ success by connecting the world’s leading technology suppliers with a broad base of customers by providing cost-effective, value-added services and solutions. For the fiscal year ended June 28, 2014, Avnet generated revenue of $27.5 billion. For more information, visit www.avnet.com.