by Andreina West | Jan 14, 2022 | Business/Project Management
Building awareness and profile for your brand is a medium to long term goal. While you can attract online headlines almost instantly with an eye-catching story, it is almost as quickly forgotten. The old adage that today’s news is tomorrow’s chip wrappers is still...
by Andreina West | Jun 7, 2021 | Business/Project Management
Below in this first of a series of three blogs, we outline some tips on how to write compelling content to get your message across. ‘Sound-bites’ and short, snappy slogans are a great way to attract attention. Once you have caught the audience’s eye, keeping...
by Madeleine Penney | Apr 22, 2021 | Business/Project Management
Is pay-to-play the only way? Unless you already have a very high profile it can seem almost impossible to get press coverage, even when you have genuinely interesting news. So what can you do to get your voice heard? For show-stopping, jaw-dropping news, there is...
by Madeleine Penney | Feb 11, 2021 | Business/Project Management
In the era of fake news, click bait and social media fatigue, how do you cut through the noise to make your voice heard? Email newsletters are making a come-back. Platforms such as Substack, Revue and TinyLetter (owned by MailChimp) are seeing enthusiastic take up...
by Madeleine Penney | Jun 21, 2017 | Press Release
Giant Smartphones for mobile, retail, banking, corporate and event markets to be showcased in international exhibition, sponsored by techUK Shanghai New International Expo Centre (SNIEC), 28 June – 1st July 2017 The Great Britain & Northern Ireland Pavilion,...