KISS – Keep it SimpleS

KISS – Keep it SimpleS

Below in this first of a series of three blogs, we outline some tips on how to write compelling content to get your message across.     ‘Sound-bites’ and short, snappy slogans are a great way to attract attention.  Once you have caught the audience’s eye, keeping...
Is traditional PR dead?

Is traditional PR dead?

Is pay-to-play the only way? Unless you already have a very high profile it can seem almost impossible to get press coverage, even when you have genuinely interesting news.  So what can you do to get your voice heard?  For show-stopping, jaw-dropping news, there is...